‘The #plasticfreedomchallenge’ Every bit of plastic that has ever been made by mankind is still lying somewhere on the planet. Today, we live in a generation that is defined by its consumption patterns which has meant a dramatic increase in the quantity of waste being produced. Also, there has been a massive change in the type of waste generated, from biodegradable to more and more of non-biodegradable waste. Topping this list of non-biodegradable waste is plastic . In India, of the 62 million tonnes of waste we are generating annually, 5.6 million tonnes is plastic waste. In the world’s oceans where a lot of trash ultimately ends up, there are more than 5 trillion pieces of plastic weighing nearly 269,000 tonnes. Our mountains are not spared either from plastic waste, and there are increasing amounts visible in every corner. Life without plastic is now unthinkable. It is in our phones, our cars, our TV sets, our computers and many other things which are part of o